About the course
The Ultimate Dad Course is an online course that you can do in your own time. It will equip you with all the motivation, information and tools you need to raise happy, healthy children, setting them up for success in life.
You are the man who holds the key to shaping your children's lives. Discover the 12 key principles every dad needs to know and practice to be an excellent father and give his kids what they need to grow into well-balanced adults with a strong sense of identity.
This series of beautifully crafted, practical and inspiring videos and course books created by Dad Coach Craig Wilkinson will equip you for your greatest mission ever – raising your precious children.
Why invest in your dad-skills?
As a father you are the most important man in your children's lives.
What you do with this incredible privilege will impact them for the rest of their lives. Father your children well and you will set them up for emotional wholeness and success as adults. What man doesn’t want that!? Yet the all-important role of fatherhood is something very few men are trained and prepared for.
Most of us wing it.
We do the best we can with a mix of what we got growing up and some ideas we picked up along the way observing how other people parent.
But being a great dad doesn’t just happen. It takes intentionality. It takes unlearning things and learning new things, developing ourselves as men and most importantly, understanding and meeting the deep needs of our children’s hearts, minds and souls. It’s challenging but it’s doable!
And the great news is that the skills you need to be an excellent father can be learnt and developed.
It is my privilege to share with you the stories, lessons and dad-skills I have learnt through the highs and lows, joys and challenges of my own journey as a father and my work with thousands of men over the years. I will be with you throughout the journey of learning how to become an all-star dad.
Who will benefit from the course?
Whether you’re about to become a dad, are a brand-new father or have been a father for years this course will be one of the greatest investments you will ever make in yourself and your children. Apply the 12 DadVerbs presented in this course and you will be the man and father your children need and deserve.
Craig is a bestselling South African author, award winning social entrepreneur, sought after inspirational speaker and Dad Coach.
He is passionate about the crucial role fathers play in the lives of their children and society and has become a unique figure in the parenting field, speaking at industry events, conferences and seminars, as well as featuring regularly on radio, TV and podcasts.
Drawing from his experience of raising two children to adulthood and years of working with men, Craig has produced outstanding resources for fathers at all stages of their fatherhood journey. His much celebrated and best-selling book “DAD” is a rich source of wisdom, skills, tips and advice for fathers of children of all ages. His most recent book, “It’s a Dad!” expertly guides men through their role in pregnancy and birth and the early days of being a dad.
Craig is also the founder and CEO of Father a Nation (FAN), an NPO whose mission is to restore and equip men to be great fathers, mentors and role models. His belief that if we can heal men, we can heal the world has seen thousands of men and their families touched by the work of FAN.
"Invaluable insights for fathers at every stage of their journey. A must-have resource for every man who is or is about to become a dad."
- Dr Tony Karpelowsky, Founder of Chiro for Kids, Speaker
"What a brilliant resource for all Dads out there, simple and practical information to help us to "be there" intentionally. We have just made this a recommended resource for all our MENtors at The Character Company."
- Jaco Van Schalkwyk, Founder of the Character Company
"I can't emphasise enough the importance of empowering each man to be a confident and engaged father; for the wellbeing of the child, the mother of the child, and the family as a unit. No one I know does this better than Craig Wilkinson."
- Heather Wood, Owner of Thula Baby Centre
"There is simply not enough great parenting guidance for dads as they embark on this amazing adventure, and this course helps to plug that gap wonderfully. Not only did it inspire me, it gave me many practical ideas for how to be the great dad I'm committed to being - I highly recommend it."
- Arthur Atwell, Co-Founder & MD, Electric Book Works
"Craig is clearly a man who is passionate about being a father, who loves his children and who is on a mission to share these fundamental lessons with men all over the world."
- Dr Lehan Stemmet, Associate Dean at MIT Auckland, Speaker, Coach
"Craig has tons of stories and practical tips to assist you to be better at what will be your most important job on this planet."
- Dr Grant Fourie, Founder of BetyaLife